#Linsanity’s social TV ascent: our “Linfographic”

Jeremy Lin’s overnight rise to stardom with the New York Knicks has captivated a nation of sports fans with practically every sports writer in the country chiming in, attempting to explain this phenomenon. We’ll leave that extremely difficult task to the experts.

However, what we’ve seen tracking the social media response of the Knicks games over the past two weeks has been astounding. Not only has the comment volume grown exponentially since Lin became a starter, but Jeremy has become a Twitter sensation in his own right as the Knicks continue their winning (or #Linning) streak.

The most popular hashtag that has emerged out of this madness is #Linsanity. Shout-out to @alanhahn (MSG Network studio analyst), who tweeted our first captured mention of the now famous hashtag. This is the focus of our “Linfographic” below: